
A content strategy outlines how content will be created, published, and managed within a CMS. It is essential for ensuring that your content aligns with your business goals and meets the needs of your audience.
Start by defining your target audience and their needs. Next, determine the types of content you will produce and how often. Finally, establish a process for reviewing and updating content to keep it relevant.
“A well-defined strategy leads to effective content management.”
Investing time in developing a solid content strategy can significantly enhance your CMS's effectiveness.